• The audio-video maintenance company your home deserves

    Santa Fe, New Mexico
    Established 2003

  • Remote Programming

    Onsite programming and training for your remote.

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  • Equipment Instruction

    We’ll train you at your speed to learn how to get the most out of your equipment.

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Our Services

Our Audio-Video Maintenance Services cover everything from installation to instructional tutorials. You will understand your equipment.


We can install any type or brand of audio/video products, regardless of age.  We’ll perform the set up based on your individual needs and vision of use.  We’ll make sure to integrate your new and existing equipment.  Calibrating for optimum sound and picture, with a heavy emphasis on user-friendly operations.


When you need help operating your equipment, forget owner’s manuals; and don’t waste your time waiting on hold hoping to get a fairly competent support representative.  During your training you will not be rushed, and we’ll work at your comfort level.   You’ll be running your equipment like a pro in no time!


The Hook Up offers sales of new electronic equipment.  We can be very competitive with retail stores and internet resellers.  You can avoid the worry of shipping damage and having warranties and expensive cables forced upon you.  Our product line is based upon quality name products with good histories of reliability.

Remote Programming

After your products are installed, your remote(s) situation will be evaluated.  We’ll try to get you down the least number of remotes possible to run your system.  That is possible using the pre-programmed and learning functions of your existing remotes.  If you’d like just one master remote, that is possible too.  We’ll help you choose the right remote, program it and teach you how to use it.

Trouble Shooting

Have an existing system but you have a problem or do not think it is working correctly?  We can help.  We can evaluate your system making sure it is calibrated for maximum performance. No problem is too small, even if it’s just recording with a VCR or learning to use a DVD for the first time.   The Hook Up is designed to be affordable and available for anyone to utilize.

Re-Wires & Upgrades

Ready for some serious performance?  Your system wiring can be evaluated and recommendations can be made to kick-up the performance.  Better quality wiring and cables can mean the difference between good picture and sound to great picture and sound.  If you’re paying for digital, HD cable or satellite services and you’re watching TV on channel 3 or 4 you’re not benefiting from paying for a high-resolution service.  A simple wire upgrade could mean a substantially better picture.

What Our Clients Say

Alan arrived and in about two hours, expertly connected all devices (including hard wiring my “smart” components to the Internet), set up and fine-tuned the sound system and programmed my Harmony 650 remote to operate all devices perfectly. He also carefully went over everything he had done and explained how to use the new remote control. I highly recommend Alan.

JohnSun City West

It all went really well, Alan was professional and very knowledgeable. He arrived on time and performed the work very skillfully and without any fuss. Although my particular job was a small one he has vast experience and knowledge, I would certainly recommend him to others who need this type of work performed. I will certainly use him again should the need arise.


They are very good. They are very punctual and very knowledgeable on stereo systems. He helps select all components and he did all the installation and he is very neat and very clean on the installation. He is top notch.


I have used The Hook Up several times over the past 3 years with my system and also my boss’ systems. I originally found him on Angie’s List. Alan is very responsive, very knowledgeable, reasonably priced and a total professional – gets in and gets the job done in a timely manner and always makes himself available to answer questions. I would HIGHLY recommend Alan and The Hook Up.


The service was stellar. The communication prior to the work being performed was outstanding. They recommended all of the equipment. They hooked everything up and trained me on how to use everything. They were clean, timely, polite…couldn’t have chosen a better company.


Past Projects

Who We Are

Audio-video maintenance for your home, done right.

The Hook Up was started in 2003 by Alan Brown to provide residents of the Phoenix area with an affordable and high-quality in-home technical support option for their home electronics.  After working in traditional phone tech support for several years, Alan realized customers didn’t care for the long hold times, and with overseas outsourcing, dialect barriers had to be overcome to even begin solving problems or answering questions.

It is very difficult wading through the choices available to consumers when purchasing the correct electronics to meet their needs.  After trying to make sense of all the confusing terminology and brands, it is equally difficult finding competent help in setting up, calibrating and learning how to utilize your new electronics investment.  Retail stores charge very high prices and rarely use their own employees for proper set up.  Subcontractors usually know how to set up the new equipment, but have difficulty integrating the new purchases with existing equipment.

Price-driven customers purchasing from wholesalers like Costco, Sam’s Club or Amazon.com and other various Internet retailers have very few choices, if any, when seeking quality technical support.  The price-conscious consumer is usually left at the mercy of confusing owner’s manuals or the manufacturer’s traditional phone-based technical support.  With the slower economy, most companies have cut their phone support to bare minimums. But now, there’s The Hook Up.


In 2009, we began The Hook Up Green Initiative, we try whenever possible to carry products that have the least amount of consumer packaging as possible.  (Did you know that most of those high-dollar cables in the retail stores is non-recyclable?) We work with several local recyclers to make sure old and defective equipment doesn’t end end up in our landfills.  I also work with customers when deciding whether repair or replacement is the best option.

Get In Touch

Business Hours

Monday-Friday:  9am-5pm

Saturday: By Appointment Only

(Evening appointments are available Monday -Thursday)

Office: (505) 303-3772

Emergency: (602) 377-7108

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